Advertising management / (Record no. 144942)

000 -LEADER
fixed length control field 00414nam a22001457a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230420b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788178805719
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number BB 659.1
Item number PRI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Priya Annamalai
245 ## - TITLE STATEMENT
Title Advertising management /
Statement of responsibility, etc. by Priya Annamalai
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Rajat Publications,
Date of publication, distribution, etc. 2022.
300 ## - PHYSICAL DESCRIPTION
Extent 312 p. ;
Dimensions 24 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book bank
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
          Mangalore University Library Mangalore University Library 2023-04-20 BB 659.1 PRI BB4905 2023-04-20 2023-04-20 Book bank

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