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How to write advertising that sells by Bedell, Clyde. Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: New York McGraw-Hill 1968Availability: Items available for loan: Mangalore University Library
[Call number: 659.13 BED]
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Motivation in advertising: motives that make people buy by Martiineau, Pierre. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York McGraw-hill 1971Availability: Items available for loan: Mangalore University Library
[Call number: 659.1 MAR]
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Advertising principles, problems and cases by Dirksen, Charles J. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Bombay D.B Taraporevala 1978Availability: Items available for loan: Mangalore University Library
[Call number: 659.1 DIR]
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Essenials of advertising by Kaufman, Louis. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York Harcourt Brace Jovanovich 1980Availability: Items available for loan: Mangalore University Library
[Call number: 659.1 KAU]
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7.
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Advertising by Wright John S. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Tata McGraw-Hill 1983Availability: Items available for loan: Mangalore University Library
[Call number: 659.1 WRI]
(2). Lost (1).
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8.
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Readings in advertising manageemeen by Bellur V.V. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Bombay Himalaya 1988Availability: Items available for loan: Mangalore University Library
[Call number: 659.1 BEL B]
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Foundations of advertising theory and practice by Chunawalla S A. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Himalaya 1987Availability: Items available for loan: Mangalore University Library
[Call number: 659.1 CHU]
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10.
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Advertising management by Gilligan, Colin. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Heritage 1991Availability: Items available for loan: Mangalore University Library
[Call number: 659.1 GIL]
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11.
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Handbook of advertising management / by [Barton, Roger., Editor]. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill Book Company, 1970Availability: Items available for loan: Mangalore University Library
[Call number: R|H 659.102 02 HAN.1]
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12.
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Advertising management / by B. S. Rathor by Rathor, B. S. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Himalaya Publishing House, 2016Availability: Items available for loan: Mangalore University Library
[Call number: OBC 659.1 RAT]
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13.
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Advertising management / by Priya Annamalai by Priya Annamalai. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Rajat Publications, 2022Availability: Items available for loan: Mangalore University Library
[Call number: BB 659.1 PRI]
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